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New Boost Mobile $40, $50, $60 Plans to Launch May 6



Sprint's Boost Mobile has notified its dealers that beginning tomorrow May 6, three new monthly plans will be available. All three plans include unlimited voice minutes, messaging and data but differ in the amount of included high-speed data:
  • $40/month - 500MB of high-speed data 
  • $50/month - 2.5GB of high-speed data 
  • $60/month - 5GB of high-speed data 
After the high-speed data allotment is used up, data speeds will be throttled to 128kbps or less. The plans do not currently support using the phone as a WiFi Hotspot, but Boost said that the $60 plan will eventually get Hotspot capabilities.

The new plans also do not included Boost's signature "Shrinkage" feature which reduces plan costs by $5/month for every six on time payments. According to Boost, the old Shinkage plans, which include 2.5GB of high-speed data, will still be available to new and existing customers "until further notice", which sounds like Shrinkage's future is uncertain at best.

The new plans support iPhones, Android phones, feature phones and BlackBerrys, except for the old BlackBerry 8330, which can only be used with the old $45 and $60 BlackBerry Shrinkage Plans.

Boost's plan changes appear to be both a reaction to and a carbon copy of AT&T's Aio (soon to be New Cricket) $40 and higher plans, with the exact same price points, high-speed data allotments and 128kbps throttled speeds. The Boost plans are also identical to T-Mobile's MetroPCS plans, except that Metro's $60 plan includes unlimited, unthrottled data. Boost is also missing one popular plan choice that both MetroPCS and Aio offer, a $25/month unlimited talk and text, no data plan.

I feel these changes will hurt rather than help Boost, particularly if Shrinkage plans are discontinued. Compared with Aio and MetroPCS, Boost has no $25 talk and text plan, slower data speeds, no BYOP and no family plan style group discount. Boost's network footprint is much smaller than Aio's and also smaller than MetroPCS' if you include Metro's fairly extensive voice and text roaming coverage. Shrinkage is a gimmick but one that sells well. The promise of unlimited talk, text and 2.5GB of high-speed data for just $40 after 18 months is a great sales incentive and loyalty booster. Without Shrinkage, the new plans offer less value than the competition.

Related: Prepaid Operator Profile: Boost Mobile

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25 comments:

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  1. Nice, hopefully virgin will follow, what about the daily plans Dennis?

    ReplyDelete
    Replies
    1. There are no changes to the daily plans at this time.

      Delete
  2. $40 for 500MB? Good luck Boost Mobile, while the world is at 1GB for $40, they lag behind. By the time, they do 1GB for $40, the world will have 2GB for $40.

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    1. I am on Boost. I pay $40/month for 2.5GB

      Delete
  3. The MetroPCS $60 plan--if that includes tethering and is without taxes and fees...might be better than the legendary T-Mobile $30 5 gig plan...for some users. A technical comment:using the Chrome browser to access your site--background is "blacked out" when you click on a story--refreshing corrects this...

    ReplyDelete
    Replies
    1. The MetroPCS plan doesn't support tethering. There are ways to make it work but not without violating the terms of service.

      The site's page background is dark gray until just before the page is completely loaded when it should turn white. If it's staying gray the page isn't loading completely for some reason, possibly a server or network problem. If the issue doesn't resolve itself try clearing your browser cache.

      Chrome is my main browser and the site displays normally for me. But Chrome is a bit of a resource hog and can misbehave on slow machines especially if you have a lot of tabs or windows open. I find that Firefox works better than Chrome on slow hardware.

      Delete
  4. Why did they change the throttling speed down on Boost and Virgin Mobile? Illove it when you get over the hi-speed data, that you can still stream Pandora and YouTube on my Virgin Mobile HTC EVO 3D phone. At one month, I've managed to spend about 10.5 gigs of data using the that phone's hotspot. That was mega-awesome. I've mentioned this to a Virgin Mobile CSR, that 2.5 GB's in a 2014 world is ridiculous.

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    Replies
    1. they have always been throttled

      Delete
  5. Boost's new plans would have had more value if it ware $40/mo 1GB, $50/mo 3GB like Simple mobile's plans and if Sprint had got rid of the BYOSD ban on Boost, Virgin mobile and other Sprint MVNO's for phones you buy from Boost and Virgin mobile
    A $30/mo plan with data would be nice too

    ReplyDelete
    Replies
    1. Simple Mobile coverage really sucks. I rather have less data but better coverage. I have Virgin which is the same as Boost and the coverage and speed is great. I usually get an average of 18Mbps.

      Delete
  6. Sprint is going to start allowing BYOSD or a new/refurb purchased from them or anyone on Framily plans with no credit check beginning May 19. This is full postpaid coverage Sprint Unlimited for $45 if you can find a Framily to join. $25 for 1GB, too. Beats the heck out of this.

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  7. Sprint allowed byosd from day 1 on family. See their FAQ.

    ReplyDelete
    Replies
    1. But FRamily byosp that's new

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    2. Oops. Typo. BYOSP has been in the Framily FAQ from day one. Any Sprint-certified device is allowed.

      Delete
  8. With extremely slow data, poor customer service, limited coverage and no BYOP, Boost needs to price their service well below ATT. I predict Boost and Virgin will continue to hemorrhage customers.

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  9. Net10 may be increasing the data included with the $40/mo plan from 500MB to 1GB
    The Net10 plans page still says 500MB but if you click on advantages on the Net10 home page and then click see our plans a chart appears showing $40/mo 1GB, $50/mo 2.5GB and $60/mo 3.5 GB

    ReplyDelete
    Replies
    1. Who cares when the terms of service limit what you can do with the data

      Delete
  10. 3 days ago I left Boost Pay as You Go to H20 Pay as You Go. I'm satisfied. Only issue I had was a porting number issue besides that so far so good. People say the worst part about H20 is the customer service I haven't seen that yet. Way better than Boost customer service of late. Yeswap I'm using an unlock T-mobile phone talk and text work fine but Internet is not . Do you have a section on here of what I got to do? Or what APN or access point settings I need to put in? Thanks in advance.

    ReplyDelete
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    1. Good luck with H2O, I had a terrible experience with them. I had Boost and it was great customer service and there is an actual store if I had an issue with my phone. When I called H2O I was on the phone for over an hour, customer service not good.

      Delete
  11. Coverage with Boost Mobile is dismal at best!

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  12. These guys are smoking something awfully powerful if they think they can get away with this pricing. I think Dennis really highlighted the significant weaknesses of the Sprint Native Network.

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    Replies
    1. Matt, in my city Boost rocks!!!!! I'm getting between 18-28 Mbps. I'm only paying $40 for 2.5GB high speed with an iphone 5S. No other MVNO offers this.

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  13. Where do you guys live? Sprint works fine everywhere I go.

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    Replies
    1. Sprint works where I live but not many places I visit including Mendocino and Boonville CA and almost all of i-80 across Nevada.
      Verizon, AT&T and T-Mobile work in all those places.

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