Home - , , - Boost Mobile Shrinkage Plans and Monthy Hotspot Option No Longer Available

Boost Mobile Shrinkage Plans and Monthy Hotspot Option No Longer Available

Sprint's Boost Mobile has quietly killed off its Monthly Unlimited with Shrinking Payments plans. The plans, which debuted in October 2010, offered  Shrinkage, a loyalty discount that reduced the monthly plan price by $5 for every six on time payments. The maximum Shrinkage reduction was $15 after 18 months. Boost heavily promoted Shrinkage with a series of TV spots and the feature seemed popular with customers. The Shrinkage plans which included unlimited voice, messading and data including 2.5GB of unthrottled high speed data had starting prices, before Shrinkage, of $50/month for feature phones, $55/month for Android devices and $60/month for BlackBerrys.

But now its gone. Effective July 1, 2014, Shrinkage plans are no longer available to new or current customers who aren't already on a Shrinkage plan. Current Shrinkage plan users can keep their plans as long as there account stays active and they don't switch to another plan. Payments will continue to shrink every six payments for current Shrinkage customers who haven't reached the the $15 maximum.

Shrinkage's replacement are Boost's Select Plans which launched in May. There are three Select Plans, all include unlimited voice minutes, messaging and data but differ in the amount of included high-speed data:
  • $40/month - 500MB of high-speed data 
  • $50/month - 2.5GB of high-speed data 
  • $60/month - 5GB of high-speed data 
After the high-speed data allotment is used up, data speeds will be throttled to 128kbps or less.

Compared with Shrinkage, I find the Select plans boring. The prices match those of comparable plans from AT&T's Cricket and T-Mobile's MetroPCS, which means that Boost is competing on quality of service and handset selection rather than price. But with the smallest, slowest network of the big four and a  limited phone selection with no viable bring your own phone option, Boost loses on both counts. Shrinkage was a gimmick but it was popular and it encouraged customers to stick around, something that Sprint, which lost 231,000 postpaid customers and 364,000 prepaid customers in the first quarter of 2014. desperately needs.

Boost has also discontinued its Monthly Mobile Hotspot option which allowed users of WiMAX phones to use their phones as a WiFi hotspot for an extra $10/month. Users who have the hotspot option enabled can continue to use it unless they cancel the option or switch to an unsupported phone. Boost's replacement for the monthly hotspot plan is a $5/day Daily Mobile Hotspot add-on which provides 250MB of hotspot data for one day on select devices.

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21 comments:

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  1. I actually like Boost. They have retail stores every where with good customer. I hate to be on the phone with customer service for two hours when I had H2O and Net10.

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    1. I agree, Boost's dealer network is their greatest asset.

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  2. No one want's to be on the Sprint network. Any other network is better.

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    1. Sprints network is getting a lot better. Where I live I'm getting better coverage than my girlfriends att. It used to be really spotty but now that they have finished their network upgrade is very very solid. I'm getting 38mbps with my S5.

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  3. Their master plan to phase themselves out is almost complete.

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    1. I don't think SoftBank spent over 20billion on sprint to phase them out.
      Once they get all their towers upgraded along with aggressive pricing Sprint will gain a lot of customers just like Tmobile. Att and Verizon are only temporary winners. We will see in a year or two.

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    2. Sprint and T-Mobile can't compete effectively with Vzw or AT&T on their own. If they can't combine, they will never have enough money to deploy the spectrum they bought, keep their networks up to date and get the best deals on phones. Both companies have too much debt now. The only thing that will be different in a year or two is there is a small chance they will be allowed to combine. Then they can compete effectively, expand their joint network coverage (which overlaps to a remarkable degree now) and have a chance to gain significant market share.

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    3. Anon said: "Their master plan to phase themselves out is almost complete. "

      It would make sense if they do. It is confusing and unnecessarily convoluted to have one company called Sprint and VM and Boost. They should combine VM and Boost into one, and keep the name of whichever one has the best reputation. Or better yet, make it all Sprint, with added, simple pay as you go solutions.

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  4. Without VZ roaming agreement, sprint would have the smallest network of the big four.

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  5. Sprint already has the smallest native network thanks to T-Mobile aggressively building their network out. Boost Mobile keeps changing their plans for the worst. Once upon a time Boost Mobile's pricing on their plans were very competitive... now their plan pricing is very vanilla.

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    1. T-Mobile is building out? When? I look at the coverage on their own supposedly up-to-date map, and T-Mobile doesn't even look like a nationwide network yet. Just a network that is big in a bunch of isolated regions.

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  6. after being on sprint for some years, 2014 is the worst performing network in a long time.
    Anything that runs on sprint sucks. virgin. boost. ring plus. etc.

    So many drop called and warbling speech that I feel like I'm on dialup with skype or the advent of digital mobile 2G around 2001.

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    1. I agree, right now Sprint has the worst network but once they finish their network upgrade they will have the fastest and most reliable network in America. They have the most spectrum. Spectrum is what matters!!

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  7. Remeber that Sprint has more spectrum than Verizon, Att, and Tmobile after acquiring Clear. If they can deploy it and structure it the right way they are going to have the best and fastest network covering about 98 percent of Americans. Combine that with aggressive pricing and Sprint will be back in their feet.

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    1. I don't know why it always takes longer for Sprint to do everything. They need to get their s**t together and start executing if they want to stay alive.

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    2. "about 98 percent of Americans"

      I remember when they boasted of covering America, not "Americans". "Americans" is a cop-out, for networks planning to cover only a few isolated, concentrated urban areas, instead of giving truly national coverage. Remember, these are mobile phones/devices, and it is not acceptable for coverage to vanish once you leave the suburbs. "Don't Leave Home" is a good slogan for Soviet Express, but not for mobile phones. But "Don't Leave Home" is a good slogan for any cell net work that insists on covering "Americans" instead of America.

      I look for the network with the best geographic coverage.

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  8. Boost and Virgin Mobile don't have Verizon roaming or any roaming they only run on Sprint's own network.

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    1. Correct. I have Virgin Mobile, which runs on Sprint network, with no Verizon roaming. The coverage is poor compared to Verizon and ATT, but better than T-Mobile, in the way that 30% coverage is better than 0%.

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  9. I used to have vm, outside the city limits i would have to stand outside and hold my phone up over my head to get a txt msg to send. how great is that????...vzw -i now have 4g lte in the woods when im hunting or fishing.

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    1. At least VM is better than T-Mobile, where you might need to mail your phone to a friend in another state, with instructions on what to key in, to get that text message sent.

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  10. Good riddance. It was gimmicky, confusing, and hard to figure out. The type of convolted plan which gives cell phone plans a bad name.

    Just offer honest, low prices, and let that be it.

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