There have been countless blog posts and news articles, including a few here on PrepaidPhoneNews, explaining how to turn T-Mobile's controversial Bing On feature off and on. You can do it with the My T-Mobile App for iOS or Android or on the My T-Mobile desktop or mobile websites. That works but takes a few clicks and some waiting, especially using T-Mobile's no so speedy mobile site. It turns out there's an easier way. Twitter user and PrepaidPhoneNews reader @Loco_Mole discovered a faster and easier way to enable and disable Binge On using USSD codes:
- Dial #264# to check Binge On Status
- Dial #263# to disable Binge On
- Dial #266# to enable Binge On
The majority of streams that are zero rated are either obscure or ones you have to pay for. YouTube, the most popular free streaming service by far, is throttled but not zero rated. The throttling makes YouTube videos stutter and buffer and Google, YouTube's parent, isn't happy about that. T-Mobile claims they need You Tube's cooperation to zero rate it. It seems to me that if T-Mobile can detect and throttle YouTube there's nothing stopping them from also zero rating it. I believe Binge On could be a great service if T-Mobile would make it easy for users to turn it on and off on the fly and treat all video services the same. When Binge On is enabled all video should be both throttled and zero-rated. Withe @Loco_Mole's discovery the first problem is solved, assuming T-Mobile doesn't get all hissy and disable the codes. Now T-Mobile just needs to fix Binge On by making it fair and equitable to all content providers.
Update 1/15/15 10 AM: The Binge On short codes are no longer working. I guess T-Mobile doesn't want us to be able to disable Binge On too easily.