T-Mobile gave the press a look at its Q3 2016 results. The preview comes in advance of its announcement slated sometime in October.
Based on the report, T-Mobile was able to obtain 753,000 postpaid phone net adds and 650,000 prepaid net adds as of the first half of September. T-Mo attributes this number to the customers that its rival carriers lost during the quarter. Almost 400,000 switched from AT&T; 300,000 switched from Sprint; and 250,000 switched from Verizon. All of these happened within the quarter, proving to be an increase over its Q2 2016 results wherein T-Mo was only able to earn 646,000 postpaid phone net adds and 476,000 prepaid net adds.
With the results of the preview, T-Mobile CEO John Legere shared his thoughts on the increase of net adds the carrier obtained. According to Legere, the "three wireless carriers tried to match Un-carrier signature moves this quarter, like getting rid of overages and introducing unlimited data plans, but as usual, they came up short." Legere also shares that their Q3 results have outperformed their postpaid phone and prepaid nets in Q2. The CEO also notes that they are already adding customers from other carriers at "an increasing rate."
It is important to note, however, that T-Mobile offered some promos that could have paved the road to a successful Q3 2016; such as the iPhone Trade-Up deal, which offered a free iPhone 7. Not to mention, they also launched T-Mobile Tuesdays, which offered weekly freebies to its customers.
Perhaps it is best to wait until late October for T-Mobile to unveil its full Q3 2016 results to determine the success the carrier obtained. Importantly, a conference regarding its business update is slated for Thursday by no other than T-Mobile CFO Braxton Carter, COO Mike Sievert, and CTO Neville Ray. More information may be unveiled then.