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T-Mobile Prepaid Discontinues $25/Month Unlimited Talk and Text Plan


T-Mobile Prepaid has quietly discontinued its least expensive unlimited monthly plan. The $25 Unlimited Talk & Text plan is no more. As its name implied, the plan included unlimited voice minutes and messaging but no data and no way to purchase data either. T-Mobile didn't publicly announce the plan discontinuance, carriers almost never publicize negative changes. But the $25 plan is missing from its place on the "Basic monthly plans" page on the T-Mobile Prepaid site. You can see what that page looked like before at the Internet Archive. The images above also show the difference.

T-Mobile dealers were notified of the $25 plan's discontinuance yesterday. Here's part of the message sent to dealers:

"$25 Simply Prepaid Plan is Ending January 3
Posted by Sheri Leonard in Communications on Jan 3, 2017 4:45:54 AM

The last day to sell the $25 Unlimited Talk & Text plan is Tuesday, January 3. Customers currently on the plan may stay on it, but if they cancel or change plans, the $25 plan will no longer be an option."

I doubt that T-Mobile was losing money on the $25 plan. Maybe they probably dropped it as part of an effort to raise their monthly ARPU (Average Revenue Per User) number. ARPU is a leading metric used by analysts, potential buyers and investors when evaluating mobile operators. At $43.34, T-Mobile had the lowest ARPU of the four largest operators in Q3, 2016. For those keeping track, AT&T had the highest ARPU at $52.49, followed by Verizon with $46.74 and Sprint with $43.44.

If you missed out on the T-Mobile $25/month unlimited Talk and Text plan there are a number of alternatives. Here are the least expensive current unlimited plans that I'm aware of:

T-Mobile network: Ultra Mobile, Boom Mobile and ECO Mobile all have $20 unlimited talk and text plans. All include a small amount (100 - 250 MB)  of data. Unlike T-Mobile Prepaid, none include off network roaming. T-Mobile owned MetroPCS has a $30 unlimited talk, text and data plan, with the first 1 GB of data at high speed. The MetroPCS plan does include unlimited voice and text roaming.

AT&T network: Airvoice and H2O's easyGo have $20 unlimited talk and text plans with 100 MB of data. AT&T's Cricket has a $25 unlimited talk and text, no data plan.

Verizon Network: Boom Mobile has a $19.99 unlimited talk and text, 250 MB plan that includes roaming. ECO Mobile has a $20 plan with unlimited talk and text and 100 MB plan. Verizon Prepaid has a $30/month unlimited talk and text plan for feature phones only.

Sprint network: Boom Mobile and ECO Mobile have a $20 unlimited talk and text plans with 250 or 100 MB of data, respectively. Sprint's Boost Mobile has a $35 ($30 with autopay) plan with unlimited talk, including 50 roaming minutes, unlimited text and unlimited data with the first 2 GB at high speeds.

See our just updated The Best U.S. Prepaid Talk and Text Only Deals post for other good talk and text only options.

27 comments:

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  1. Since the plan you're talking about is a no-data unlimited-minutes plan, why not mention the special Virgin/Walmart plans you listed in May 2016? It only applies if you buy your phone at Walmart and then the website unlocks the special plans.

    I got an Alcatel OneTouch flip phone on the plan for $20/mo for unlimited talk, 500 texts, no data. That's the cheapest plan, but there are other plans.

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  2. AT$T's $30 plan ($25 / w autopay) is better than T-Mobile. It includes Unlimited voice and text. Especially I like their international text service on $25 plan which is better than cricket's $25 plan.

    ReplyDelete
  3. Mango Mobile (on T-Mobile network) has a $19 Unlimited Talk & Text and 100MB 4G data Plan

    ReplyDelete
  4. Both screenshots still start out with "for just $25 per month..." Typical T-Mobile half-ass editing.

    Also, typo in the paragraph talking about T-Mobile MVNOs: none of the none :)

    ReplyDelete
  5. I would try to find a group plan with cricket members and get 2.5gb data for $20. Five lines

    ReplyDelete
    Replies
    1. Yeah, lets go find 4 strangers to group up with. What could go wrong?

      Delete
  6. Freedom pop has the whatsapp zero-rated plan.

    The site sells that sim seperately, but when I put it in my cart it showed up as the global sim, which can be gotten for 1 cent, look up slickdeals, and then, maybe, it can be switch over to the whatsapp plan, free, 100 minutes, 100 texts, and unlimited whatsapp usage.

    I am not sure if that includes media, but maybe.

    ReplyDelete
    Replies
    1. According to a post on the FreedomPop Forum, you can switch from the Global Plan to the WhatsApp plan by going to:
      http://www.freedompop.com/change_dataplan_now.htm?planSku=vdb-ww-wa-free&cat=MultiPagePlan
      while logged into your Global Plan account. To switch back go to:
      http://www.freedompop.com/change_voiceplan_now.htm?voicePlanSku=vdb-us-ww-free
      Plan changes take effect at the end of the current plan month.

      Delete
  7. If plan changes take effect at the end of the month, then if I get the sim, and change plans, then I would need to wait to the end of the month to make use of it?

    That is very interesting.

    Thanks for the reply!

    Dennis!Three posts in one day.

    Its exciting times.

    And also thank you for reading up on Howard Forum and making the bundreds of posts much more accessible.

    ReplyDelete
  8. I just was introduced to teltik

    A tmo mvno, their rates seem great.

    They seem to have unlimited data 4g for $40.

    Let us know what you find

    https://teltik.com/plans_step1_choose.php

    ReplyDelete
    Replies
    1. Teltik is a business reseller rather than an MVNO. They appear to be a relaunch of the defunct Harbor Mobile under a new name.

      Delete
  9. Looks like the pricepoint for the big boys, Tmo, Verizon,Gophone, Boost/Sprint prepaid group is $30 and up. If you will notice none of their $25 and under plans are nearly as good as what the mvnos offer. They really are trying to raise their cutoff point. Looks like the under $30 market is where the mvnos are going to dig in and make their stand. The recent increase in $10, 20 and 25 plans show that to be a path that it's going towards.

    ReplyDelete
    Replies
    1. Good point. Looking at this site, we see great options for low data and minutes use in the MVNOS.

      And, in contrast, on the high minute use and data end, sometimes truly awful deals (like that one Sprint-based MVNO that charges 3 times as much as Boost).

      Delete
    2. But I have to wonder if the baseline for MVNOs is now going to creep up from $20 Unl T&T (w/ or w/o nominal data) to $25ish now, given that the cheapest MNO prepaid tiers are $30.

      Delete
    3. There's speculation such as in articles linked from Howard Forum that without net-neutrality, the carriers will be free to do things like T-Mobile does and double or triple charge everyone for the same service. And then prices are going to soar according to this idea.

      Delete
  10. Go smart still has the $25 a month plan for unlimited talk text and Facebook access.

    ReplyDelete
    Replies
    1. So you can view unlimited media in facebook?

      If yes, what speed?

      Delete
    2. LTE facebook access, facebook messenger as well with LTE speeds. I think go smart has one of the best 25 buck plans.
      But the catch it's part of the Carlos Slim family of prepaid service some hate it, but you don't have to worry about it going out of business unlike other companies.

      Delete
    3. Exactly that. A Tracfone company now. I can see Tracfone keeping it alive because Simple mobile has a similar plan at $25 but the smaller mvnos actually offer more data and mms to boot.

      Delete
  11. The Boost Mobile plan should not be included because the actual price is $35 per month. Many prepaid users do not use auto pay with debit or credit cards ao the $5 reduced price on Boost Mobile plan is for the minority of users that will be using a debit or credit card. Also unlimited text does not include MMS on all of the mentioned low priced plans. The lowest priced plan that included MMS was the $15 verizon prepaid for 300 combination voice, text (including MMS) minutes that Verizon removed from their website for a second time two weeks ago

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  12. Also on T-Mobile's network, no roaming, is Lycamobile's $19 plan with 100 MB. Includes some international texting and calling benefits.

    ReplyDelete
  13. Cant forget TextNow at $13.99 unl talk&text & 100mb

    ReplyDelete
  14. Mad 2017 Talk and Text $9.99/Mo

    ReplyDelete
    Replies
    1. You can get the MAD new years 5 plan with 750 talk unlimited text and 750 MB of data for the same price. 750 should be enough minutes.

      Delete
  15. Ringplus is so dishonest your $9.99 plan could end up the most expensive choice.

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  16. My guess for the removal of the plan is that AT&T is discontinuing is 2G service as of Dec 31 2016, while T-Mobile isn't, and they opted to avoid a rush of most likely senior citizens and other folks who have 2G basic phones trying to transfer over their phone service to them- since their market focus is now on smartphones.

    ReplyDelete
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