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Andy Rubin's Essential Phone Promises to Be the Next Big Thing


A new smartphone has just been announced earlier today and it's something you may not have seen before. For starters, it is a smartphone made by Essential, a new smartphone company created by Andy Rubin, one of the co-creators of Android. The device, called the Essential Phone, is the first of many to enter the Android ecosystem. Upon its release, the smartphone will be running Android 7.1.1 Nougat.

As for its specs, the Essential Phone will be sporting a 5.7-inch display with a resolution of 2560 x 1312. The phone is made of Titanium, which is the same metal used to replace bones and build rockets. There are slim bezels on its sides. Powering the phone from within is an Octa-Core Qualcomm Snapdrgaon 835 processor with 4GB of RAM, and 128GB of internal storage.

Camera-wise, the Essential Phone comes with a couple of 13-megapixel rear-facing cameras with 4K video capture. In order to improve low light performance and capture more light than standard cameras, one of the cameras is color, while the other is monochrome. In front of the device is another 8-megapixel camera with 4K video capture. A fingerprint reader can be found on the back of the phone along with pogo pins for easily connecting accessories to the Essential Phone, such as a charging dock and a 360-degree camera.

On the back of the phone is a 3,040 mAh built-in battery that comes with fast charging and USB Type-C. The Essential Phone doesn't come with a 3.5mm headphone jack since a USB Type-C to 3.5mm adapter is included in its box.

The Essential Phone will be sold unlocked. But according to sources, the device will be compatible with the four major networks in the country. But since the device comes with advanced network features like built-in video calling and HD voice, some features may not be available right away. As of this writing, the device supports T-Mobile's LTE bands but it's unsure whether or not it will work with T-Mobile VoLTE or 256 QAM.

Essential is currently accepting reservations for the phone, which they say will be released later this summer. Even though Essential will be requesting your credit card info when you reserve a model, you won't be charged for it until your phone is ready to be shipped to the address you provide. The colors of the Essential Phone include Black Moon, Stellar Grey, Pure White, and Ocean Depths. It is priced at $699 with an additional $199 for a 360-degree camera add-on. But for a limited time, the 360-degree camera may be added onto your reservation for a total price of $749.

Source: TMONews


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  1. Replies
    1. Doesn't matter, as how what's on the screen counts the most, and the rest will be mostly covered by a case.

      Then you will be arguing that still-visible features smaller than a couple of dimes are ugly, and at that point you will realize you have no life.

  2. It's basically a G5 Plus with an additional $400 tacked onto the price tag.

    Nothing is revolutionary, outside the box, or an answer to Android's shortcomings.

    It could've featured the ability to toggle systemless root via developer options, or a choice of OS to download upon first booting up a la Europe's anti-monopolistic browser selection screen.

    But instead, we get "follow the leader from small minded hacks because corporate culture crushes individual innovation and independent thinking.

    In the Trumpian era of pre-60s America, it wouldn't have been out of place if someone had brashly told Andy Rubin to not waste time and money on something redundant and uncompetitive, even if it hurt his sensitive Silicon Valley "fee fees".

    But now that the institutionalization of identity politics as a cause for lawsuits has ushered in an era of collective ass covering where the best and brightest are too afraid to think, speak and act out of turn, what we wind up with is more electronic trash in the same vein as Leeco.

    The "everyone gets a trophy" mentality has completely suppressed the reality that good products matter more than merely participating in the market without any idea what it is you're even doing.

    As a result, the astroturfed hype, praise and good reviews (all intended to pat an undeserving Andy on the back) won't translate to the good sales they're hoping for in a market where all the brand loyalty buyers have already flocked to Apple and Samsung.

    If only someone had crushed this guy's dreams of selling "just another smartphone", then maybe he would've put more thought into it and come out with a phone that really could've stood on the merits it doesn't currently have.

    As it stands, this will be just another flop (like the Blackphone's most distinct feature being the near bankruptcy of Silent Circle) from yet another company that doesn't understand Real Americans™ well enough to know what niches truly need filling.

  3. Vetty interesssting! Wonder how efficient the android updates will be.
    Can't wait for Pocketnow & the like to do camera comparisons.

  4. I refuse to spend more than 150.00 for a phone.

    1. Hear! Hear! And even that is $50 past my price point :-) !

  5. Too expensive by far. Will sell a few copies
    like the Amazon Fire Phone, then you'll see at
    your favorite Ebay liquidator.

    1. This phone ranks with the Leako models ("courageous" missing headphone jack), and will be forgotten like the Blackberry Priv.

      A vanity phone!

  6. Titanium offers no advantage in common alloys (*key point*) for phones other than bragging rights. That titanium is used for surgery or rockets is irrelevant. Phones do not have to compatible with our immune systems or operate at scorchingly high temperatures.

    Please don't quote strength numbers of the exotic alloys used on the SR-71. You will not get this on your phone. The only specification that makes a difference on a phone is specific stiffness. Hint: titanium bicycle frames are known to be soft.

    1. Should have made it out of adamantium!

    2. Titanium is strong, rigid and durable. Aluminum bends easier, and then cracks. Even when it is made thicker to compensate for its low strength. Apple switched to stronger aircraft-grade after "bend-gate."
      Titanium bike frames do flex a reasonable amount, absorbing road shock. But they are not "soft." They will last for many, many years if you take care of them.
      The real luxury material for phones or bike frames is carbon fiber.

    3. Moto Razr V3, the world's best selling flip phone was so thin that Motorola used titanium parts in the frame (as well as aluminum) to keep it from bending.

    4. I should let all know that much of my career was as an aerospace and sporting goods materials engineer. The contrast between the two professions is that aerospace is all engineering and sporting goods is all hype. To say "strong, rigid and durable" means nothing. You have to speak in actual engineering terms to make comparisons. Something that flexes is by definition, well, flexible; "soft" is used to describe surface hardness. It is great that Apple decided to use an alloy that was appropriate for the application! Many pure metals are too soft and flexible for structural use. Finally, if you want the stiffest, strongest and hardest metal for thin parts then use steel. I don't why so many people think that titanium beats steel.

    5. Likewise, the Motorola phone had bending problems from a poor mechanical design (no doubt pushed by marketing) rather than material performance. Not the first consumer item design to be sold rather than designed to be used.

  7. The monolithic edifices of Galaxy S and the iPhone don't really have to worry much. It will join the other different but not ground breaking Androids out there like the modular Moto's and the Sonys I think it was but it isn't going to start s new look .

  8. Replies
    1. For that price you might as well get one.

      It's actually a surprise they're even trying to compete with flagships.

      Developer and consumer interest won't be as large as it would be for a mid-range phone, and they're not amassing brand recognition by going the Moto route of targeting both low and high end consumers.

      They don't seem to have any real sales strategy, just like the now discontinued Firefox OS which suffered from a similar lack of focus and vision.

      That's not even considering the resale value, which will presumably be drastically lower than the stsrting price.

  9. It is interesting, but for that price, I can get 6 more LG Phoenix II backup phones and a new Galaxy S5 that is waterproof with a removable battery with an extra battery for a primary. I don't need 4K on my phone, who the hell is looking that close? I love tech, but these flagships are excessive.

  10. PhoneScoop.com - Android Creator Puts Essential Up for Sale, Cancels Next Phone - Full credit Bloomberg.com - https://www.bloomberg.com/news/articles/2018-05-24/andy-rubin-s-phone-maker-essential-is-said-to-consider-sale

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