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Google Teases Us With an Upcoming October 4 Event

It looks like Google has something important lined up for October 4th.

The Mountain View-based company recently launched a web site called madeby.google.com as a teaser campaign of what's in store for its users on October 4. They also released a video and a similar-themed billboard in Boston confirming their plans on announcing its 2017 smartphones.

When you watch the video, you'll find a Google search bar with different questions smartphone users usually ask about their devices. By the end of the video, Google teases of an event on October 4th with a link to madeby.google.com/askmore/. Once you arrive on this web site, they tease again with a question: "Thinking about changing phones?" and again, another invitation for their upcoming event.

Considering Apple just launched the iPhone X, it could be a slight jab at their competition. But let's not go into that.

Although there are some people who are curious about what this event could be about, there are those who can't help but connect this with last year's Pixel and Pixel XL launch, which happened to be the first official Google branded devices. More evidence of this is supported by reports of a new LG handset that was recently approved by the FCC. While the FCC documentation does not reveal any detail about the device, it does show the FCC ID ZNFG011C, which is the same as the HTC-made NM8G011A.

In FCC lingo, the first three digits refer to the manufacturer codes: ZNF means LG and NM8 means HTC. Meanwhile, the last five digits correspond to the model numbers. In our case, the G011A and G011C.

When the FCC approved the HTC G011A back in August, many believed it was the HTC U11 Google Pixel-branded device. But with the new LG G011C FCC ID revealed in the document, sources believe it could either be the LG G6, V30, or an entirely different device. Either way, many believe Google will be releasing its latest branded device as it had relied on the two manufacturers for the Nexus and Pixel handsets in the past.

As of this writing, Google already sent out its official press invites for the event, which is set for 9AM PT / 12 PM ET in San Francisco on October 4th. For now, we can only keep guessing until the real McCoy is unveiled.

Source: PhoneScoop, The Verge


Comment Page :
  1. The early rumors aren't promising: it being squishy, and the cost-cutting measure of leaving out the headphone jack... which saves, what, 3 cents worth of manufacturing parts?

    1. 3 cents worth of manufacturing parts, but they (Apple) also get to sell you a litany of overpriced wireless headphones based on crappy technology (Bluetooth.)

    2. I checked the reviews, and the supposedly overpriced "Airpods" are worth every penny... and even the best option for Android phones. There are many higher priced 'buds that are far worse.

      We need to remember that just because we choose not or haven't bought a much better expensive product, doesn't mean that it is "overpriced". That sounds too much like a "sore loser", or the troll who keeps whining about Honda.

      I am put in mind of George Carlin, who said that anyone who drives faster than you is a maniac, and anyone who drives slower is an idiot.

      Similarly, is any consumer tech that costs more than what you bought "overpriced" and any consumer tech that costs less than what you bought "a cheap piece of crap" ;-)

  2. The question Google posing as a teaser, "Thinking about changing phones?" should really be more about the 'carrier' than 'phone'. Google arguably done a lot for smartphone. It started doing some change to Carrier but of late its showing that its slowing down, look at Project Fi. There are some valid complaints which Google does appear to be ignoring.

  3. Google lost my love when they changed their news page

  4. Google isn't driving innovation on phones or carriers, at least not in the US.

    They're just cashing in on brand loyalty.

    That's why this'll be a huge nothing burger with a super sized side of disappointment.

    1. I'd agree that Google isn't driving innovation on smartphone HARDWARE, but they are in a huge way in smartphone SOFTWARE. You might have heard of a little OS called Android...

      Project Fi didn't change anything, or drive anything: too few customers, too little influence.

    2. A lot of experimental stuff comes from carriers and manufacturers first.

      As for Project Fi, you have it backwards.

      It's not that they're lacking innovation because of too little popularity or influence.

      It's that their lack of popularity and influence is the result of too little innovation.

      Fi is like Google Fiber in that only a small subset of the nation will see any benefit from it, because Google's not interested in upending the established market and broadening their appeal to the main consumer base.

      Both are more of a rich company's hobby than a genuine market strategy, as evidenced by the fact that Fi uses the two smallest networks in America and has consistently failed to keep up with the increasingly low cost of data.

      Anyway, Tracfone and the various manufacturer's OS tweaks are the only places where real innovation is still happening.

      Meanwhile, the war for popular unlocked devices has already been won by Moto, Alcatel and ZTE, and Google's lack of resolve has killed its efforts to revitalize the failing independent MVNO market.

      That's ultimately what makes this such a nothing burger, because Google isn't daring or bold enough to reveal the kind of controversial game changer that'd revolutionize the mobile ecosystem.

      So long as they're content letting third parties monopolize innovation, the only people who'll care about a Google reveal are the bloggers looking for something to write about, and the Google groupies whose brand loyalty blinds them to how objectively irrelevant Google is to the mobile market.

      All Google has is its app store (which doesn't even have a good advanced search) and yearly OS updates (which most phones won't even receive, and that affordable budget devices won't be running until a year later).

      Google's not about to solve either of those problems, and there's already enough overpriced trinkets on the market, so what's there to really be hyped about?

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