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Virgin Mobile Lays Off Employees in Kansas, No Longer Available in Several Target Stores

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After a series of re-branding efforts, it looks like Virgin Mobile could be dealing with some issues right now. According to a report by BestMVNO, the Sprint-owned prepaid brand could be on life support.

Just recently, Wave 7 Research reported that Virgin Mobile is no longer available at Target. This was first speculated around a couple of months ago when rumors started to circulate. The reporter for the publication continued to keep a close eye on Target stores in Kansas, Missouri, and California; which all confirmed the exit made by the prepaid brand. Another poster on Howard Forums noted that his local Target no longer carried the brand as well.

Representatives spoke with the website and suspected that the reason behind its exit was due to the weak sales brought in by Virgin Mobile. This could be due to its lack of major advertising and store promotions.

Adding to the speculation that the prepaid brand is dealing with some issues is the fact that some of their staff has reportedly been laid off. The story appeared on Kansas City Business Journal, which revealed that almost two-thirds of its workforce was let go by the company over Spring. There are reports that most of the remaining staff will also be laid off this summer. The report also showed that a third of the employees that have been laid off were transferred to Boost Mobile, which is another Sprint-owned prepaid wireless brand.

A Sprint representative, however, declined any rumors that they are shutting down the prepaid brand. Instead, the move was done "to ensure that they are operating as efficiently as possible." The spokesperson iterated that "Virgin Mobile USA is an important part of Sprint's prepaid business. Uniting the brand back under the Sprint Prepaid umbrella will create a more efficient environment, positioning the brand for continued success."

It's important to note that Virgin Mobile is still being carried at Best Buy and several Walmart stores. It is also said to be available at Apple Stores, but is not heavily advertised as expected for an iPhone-only carrier.



Source: BestMVNO

18 comments:

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  1. That's what they get for refusing to grandfather me in their $25/month 300 minute + unlimited text & 3G data plan back in 2014 when I wanted to upgrade my phone. Serves them right har har!

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    1. Yep. That's gotta be why they're not doing well.

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  2. Remember that Virgin and Virgin Inner Circle are operating separately. They even have separate CS staff. Virgin Mobile was not sold in Target.

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    1. Ya, inner circle probably the 1/3 remaining and soon to be let go.
      Virgin _____ RIP

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  3. Will Virgin Customers with free 6 month plans or free 12 month plans get all the service they contracted for if Virgin is closed?

    Will Sprint allow Virgin devices on Boost or Sprint if Virgin is closed?

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    1. Haven't been paying attention, but I'm pretty sure they were going to move all Android users to Boost eventually when they decided to take VM iPhone-only. Don't see any reason they couldn't move everyone else over.

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    2. Right. Inner Circle will continue, and legacy Virgin customers will be migrated to Boost. Also, you can get a lower-cost data lover plan if you are on IC; I just switched to the $40/10GB plan. This article is needlessly scaring readers.

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  4. 2 more months of my free 12 months from virgin then onto my Sprint unlimited Kickstart plan. not including my multiple FreedomPop phones. it's a great great time to have a cellphone!

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  5. Can Sprint do anything right?

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  6. Guy's like Marcelo Claure get $100M payouts and promotions, while front-line employees lose their jobs and wait in the unemployment office. It's amazing how you can run a company into the ground and come out clean on the other side.

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  7. Sprint itself is on life support. If the merger with T-Mobile is not approved by the FCC/FTC they will probably end up being bought by a cable Co., or end up in BK court.

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  8. Virgin Inner Circle CS unlocked our iPhone SE after the $1 year of service, and offered us a $10 discount on the IC plan. They switched us to the regular Virgin Mobile $40 plan (w/autopay). Unlimited data, 10GB high speed. We did not have to pay $50 for the first paid month.

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    1. LOL! They unlocked your phone after a year of $1 service.....& you stayed for a $10 discount on a $50 x 12 = $600 - $10 = $590/year cell service not any good 30 miles outside of metropolitan areas.
      - Would love to read a blog about your experiences over the next 11-months ;-)

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    2. $1/year service WAS GREAT! But you think your current deal is good also? You don't owe Sprint any business. They had this phony $1 deals just to boost their subscription numbers up for potential merger with T-Mobile. Let 'em burn!

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    3. $40/month with unlimited data, 10GB high speed is a good deal, especially with postpaid roaming included. Inner Circle CS is good, better than traditional VM.
      If (math-challenged) Sprint haters want to recommend a carrier plan that offers me more for less, go ahead. But don't lecture about coverage; Sprint postpaid meets all my needs, obviously.

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    4. "Would love to read a blog about your experiences over the next 11-months ;-)"

      Me too, but seeing as he is on Sprint, he will have to drive a couple hundred miles to find coverage so he can make mobile blog posts.

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    5. i drive all over Philly and suburbs. my Sprint phones work good even with one bar. people hate because they missed the good deals. geesh

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  9. Boost will be the last one standing, and even they'll get shuttered post-merger.

    Metro will be the newly merged Big Pink's subsidiary of choice.

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