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Wave7 Releases Independent Dealer Survey for Q1 2019 Results

Independent Prepaid Dealer Survey for Q3 2018
Wave7 Research, a company that specializes in telecom competitive intelligence analysis, has released the results of its Independent Prepaid Dealer Survey for Q1 2019. The survey tracked prepaid brand distribution and sales at 36 independent, multi-brand dealers in 14 NFL cities. Dealers were asked which prepaid brands they carry and which were their top sellers.

Based on the results of the survey, this quarter's winners are Simple MobilePagePlus, H2O Wireless and T-Mobile. Simple Mobile was available at 29 of the 36 dealers and the top seller at 15 of them. PagePlus had a presence at 17 stores, H2O had a presence at 16 stores, while T-Mobile Prepaid had presence at 15 dealers.

For this quarter, Wave7 gave AT&T Prepaid a "momentum award" once again for continuously doing its best to slowly get a presence in more stores. In Q3 2018, the company had presence at 6 dealers. This quarter, AT&T Prepaid improved with 13 dealers; 10 of which commended it as among its sales leaders.

For this quarter, Wave7 called Red Pocket and Metro as the survey losers. Red Pocket remains on this list for focusing its efforts primarily on online sales and can only be found in 2 dealers. Metro was only mentioned by one rep compared to the six from the last survey.

Here's the raw data from the survey (Q4 2018 numbers are in parentheses). Note that the Q4 survey included 30 dealers, the latest one included 36.

Prepaid CarrierPresence among 36 dealers1st place2nd place3rd placeAlso-ran
Simple Mobile29 (29)15 (15)7 (6)1 (0)6 (7)
PagePlus17 (16)1 (1)5 (3)4 (2)7 (10)
Net10
12 (16)0 (0)3 (2)2 (1)7 (13)
Ultra Mobile14 (11)2 (3)6 (2)2 (2)4 (4)
H2O Wireless16 (19)2 (1)2 (4)4 (4)8 (10)
GoSmart6 (13)0 (0)0 (2)0 (2)6 (9)
T-Mobile Prepaid15 (15)4 (4)2 (0)7 (2)2 (8)
Verizon Prepaid13 (13)4 (1)2 (1)3 (3)4 (8)
Lycamobile
11 (12)1 (0)1 (2)5 (4)4 (6)
Boost Mobile8 (8)3 (1)3 (4)1 (0)1 (3)
Metro by T-Mobile1 (2)1 (2)0 (0)0 (0)0 (0)
AT&T Prepaid13 (9)3 (1)3 (2)4 (3)3 (3)
EasyGo1 (3)0 (0)0 (0)0 (0)1 (3)
Total Wireless4 (6)0 (0)1 (1)0 (0)3 (5)
Telcel America3 (4)0 (0)0 (0)0 (0)3 (3)
Red Pocket0011
Selectel1 (1)0 (0)1 (1)0 (0)0 (0)
Airvoice1 (1)0 (0)0 (0)0 (0)1 (1)


Once again, the TracFone brands (Simple Mobile and PagePlus) dominate the results in terms of distribution. Simple Mobile was also the top selling brand in the last survey results.



Source: Wave7 Research  

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