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Cricket Wireless is Combate Américas' Exclusive Wireless Sponsor

Cricket Wireless has unveiled an exclusive wireless sponsorship of the Mixed Martial Arts (MMA) franchise, Combate Américas. 

According to the announcement, the partnership gives Cricket unprecedented visibility and consumer engagement throughout the entire 2019 season of the sporting event. Cricket is also the presenting sponsor at five big events hosted by the franchise this year. 

Cricket's vice president and chief marketing officer, Tiffany Baehman, explained how the new sponsorship makes sense for the company. By being a sponsor of one of the fastest-growing franchises of all sports, Cricket is able to tap into Combate Américas' Hispanic customers that share a similar interest in the sport. 

Previously, Cricket sponsored the Combate Américas: Reinas event, which made history as the first all-women MMA fight card. The sporting event made headlines with record ratings. It was even the second highest rated event ever since Combate Américas started airing live shows on broadcast television.

In line with its new partnership, Cricket Wireless is giving fans a chance to win an all-expenses paid trip with a guest to one of the sporting events of Combate Américas. Right now, Cricket has not announced the mechanics on how to join the sweepstakes but will likely give more details soon.

Source: Cricket Wireless  

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