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Wave7 Releases Independent Dealer Survey for Q2 2019 Results

Independent Prepaid Dealer Survey for Q3 2018
Wave7 Research, a company that specializes in telecom competitive intelligence analysis, has released the results of its Independent Prepaid Dealer Survey for Q2 2019. The survey tracked prepaid brand distribution and sales at 30 independent, multi-brand dealers in 15 NFL cities. Dealers were asked which prepaid brands they carry and which were their top sellers.

Based on the results of the survey, this quarter's winners are Simple MobileH2O Wireless and Lycamobile. Simple Mobile was available at 23 of the 30 dealers and the top seller at 17 of them. H2O Wireless had a presence at 15 stores, while Lycamobile had presence at 13 dealers.

For this quarter, Wave7 gave AT&T Prepaid a "momentum award" once again for continuously doing its best to slowly get a presence in more stores. In Q2 2018, the company had presence at 4 dealers. This quarter, AT&T Prepaid improved with 11 dealers; 8 of which commended it as among its top three sales leaders.

For this quarter, Wave7 called T-Mobile Prepaid, GoSmart, Metro by T-Mobile, and Red Pocket as the survey losers. T-Mobile Prepaid and Metro by T-Mobile recorded all time lows during this quarter. One dealer commented that T-Mobile has reduced its focus on independent multicarrier channel due to high churn. Despite having 14 mentions last year, GoSmart was mentioned by 3 dealers this quarter. Red Pocket did not get any mentions at all.

Here's the raw data from the survey (Q1 2019 numbers are in parentheses). Note that the Q1 survey included 36 dealers, the latest one included 30.

Prepaid CarrierPresence among 30 dealers1st place2nd place3rd placeAlso-ran
Simple Mobile23 (29)17 (15)5 (7)1 (1)0 (6)
PagePlus10 (17)0 (1)3 (5)1 (4)6 (7)
Net10
12 (12)0 (0)2 (3)3 (2)7 (7)
Ultra Mobile8 (14)1 (2)4 (6)2 (2)1 (4)
H2O Wireless15 (16)2 (2)4 (4)4 (4)5 (8)
GoSmart3 (6)0 (0)0 (0)1 (0)2 (6)
T-Mobile Prepaid5 (15)2 (4)1 (2)2 (7)0 (2)
Verizon Prepaid11 (13)2 (4)2 (2)3 (3)4 (4)
Lycamobile
13 (11)1 (1)5 (1)4 (4)4 (4)
Boost Mobile5 (8)2 (3)1 (3)2 (1)0 (1)
Metro by T-Mobile1 (1)1 (1)0 (0)0 (0)0 (0)
AT&T Prepaid11 (13)2 (3)2 (3)4 (4)3 (3)
EasyGo3 (1)0 (0)0 (0)0 (0)3 (1)
Total Wireless2 (4)0 (0)0 (1)0 (0)2 (3)
Selectel1 (1)0 (0)1 (1)0 (0)0 (0)


Once again, the TracFone brand (Simple Mobile) dominate the results in terms of distribution. Simple Mobile was also the top selling brand in the last survey results.



Source: Wave7 Research  

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